Schedule & Deadlines
The overall plan is as follows:
- we’ll spend a couple of sessions at the beginning to find our feet – including the course framework and tool training.
- each of the four major course topics will occupy us for about 3 weeks.
- each student team will get about 1/2 hr coaching once every 2 weeks.
- we will spend two sessions at the end on your final project presentations.
Absolute deadlines:
- Term paper = Cover sheet (filled and signed) + Printout of 15+ individual blog pages: Friday, 12 February 2010, 12:00 a.m.
- Team presentation = Cover sheet (filled and signed) + Copy of presentation/handout: Friday, 12 February 2010, 12:00 a.m.
Session schedule:
| Session | Topic | Description | Group work | Tools/key concept | Assignments |
|---|---|---|---|---|---|
| 1 | Orientation | Introduction to the course: content, schedule, grading | ILIAS wiki; Prensky’s Skills; and what do you already know about “business applications”? Podcast: “Blogs in plain English“; social media revolution (video) | ILIAS learning management system (LMS) & course blog | Hourihan (2002) “What we are doing when we blog”. Q: what’s changed since 2002? |
| 2 | Project tools | Introduction to blogs | Understanding the rubric; finding your favourite Internet blogs. Student comment (2009) | Blogs | Brogan (2009) “23 Essential Elements of Shareable Blog Posts“. Q: see reader. |
| Semester project | Selection of teams and topics for learning module | Coaching | Create first draft of project exposition (see ILIAS for example/form) | ||
| 3 | Emergence of the Digital Enterprise | Transformation in the age of globalisation | Case: Amazon.Com (Interview with Amazon.com CEO Jeff Bezos on the Kindle, 11/2007); I like to buy a hamburger - excerpt from Pink Panther (starring Steve Martin). |
Giving and receiving feedback | Tim O’Reilly (2005) “What is Web 2.0” – chapters 1-4, 6 only; Q: identify two IT concepts you do not understand. |
| 4 | Business in the Digital Enterprise | Information Systems in the digital enterprise | Luis Suarez (2009) “The Business Value of Social Software“; Bill Marriott (2008) “Marriott on the Move“; an ethnographer’s vision of Web 2.0 (“The Machine is Us/ing Us“); Hersman E (2009) How texting and GoogleMaps helped Kenyans survive crisis. | Web 2.0 | |
| 5 | Customer Relationship Management (CRM) systems | The power of community | Cases: SugarCRM; LinkedIn (interview w/CEO Reid Hoffmann, 03/2009) | CRM systems; Business Communities |
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Date: March 17, 2009