Friday, 18 of May of 2012

Ushahidi, Crowdfilters and the Business value of social media

Sources and further reading:

  • Hersman E (2009) How texting and GoogleMaps helped Kenyans survive crisis, online at: ted.com, 02/2009 [access 29/04/2009] – TED talk about how a mash-up application of texting and google maps helped prevent violence in Kenya and the next big thing – controlling the information overflow.
  • Knowledge@Wharton: Social Media for Social Causes: Alex Brown’s Passion for the Welfare of Horses, online at: knowledge.wharton.upenn.edu, 29/04/2009 [access 30/04/2009] - interview with an entrepreneur who uses a number of social media/web 2.0 tools for the welfare of horses.
  • O’Reilly T (2005) What is Web 2.0?, at: oreillynet.com, 30/09/2005 [access 18/03/2009] -  Tim O’Reilly is founder of a very successful computer science publisher and in 2005 coined the term Web 2.0 which he describes in this article. Chapters 1-4 should be interesting and understandable even for the non-technical (business) reader.
  • Lohr T (2008) Begin and development of Web 2.0, at: wiki.birkenkrahe.com, 30/01/2008 [access 18/04/2009] – Wiki article by a student of mine on the history of Web 2.0
  • Marriott B (2008) How Do I Blog, at: www.blogs.marriott.com, 24/07/2008 [access 21/03/2009] – An example on how the (not even young) CEO of a major multi-national corporation embraces blogs to support his business and its customer relationships.
  • Suarez L (2009) The Business Value of Social Software, at: it.toolbox.com, 17/03/2009 [access 10/03/2009] – An IBM employee revels on the advantages of social software particularly with respect to enabling him to do his job and be highly mobile while still being in touch with the business and expert networks he needs.
  • Wesch M (2007) The Machine is Us/ing Us, online at: youtube.com, 31/01/2007 [access 30/04/2009] – Mike Wesch calls himself a “digital ethnographer”. This much-viewed clip is like a video manifesto for web 2.0 and frankly quite unforgettable – well made.


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